Welcome to the global workforce!
Recruitment marketing (RM) is making fast inroads in the normally staid world of HR. Borrowing heavily from the inbound marketing methodology, this school of thought aims to attract and engage potential candidates in the same way inbound attracts potential buyers to a brand.
We all know the saying, “work smarter, not harder” right? Well, that idea has finally made its way to the recruiting world in the form of gamified online recruiting platforms. These solutions offer a kind of one-stop-shop for the mid-career job seeker looking to demonstrate their abilities while finding their ideal employer and position.
Technology or recruiting? Which is changing faster?
Honestly, we couldn’t tell you, but it’s a question to bear in mind as we enter 2020 and take a look at the technology that’s changing the face of the industry. Today’s job market is heavily candidate-focused, which means many companies are facing more openings than they can find quality candidates to fill.
The word “skill” gets bandied around a lot these days. This is especially true in today’s job market, so the question is: do you know what skills you need to land the perfect job with your employer of choice?
Remember show ‘n’ tell back in grade school? Those were great days, huh? You got to bring in your favorite toy and tell your classmates all about how your uncle gave it to you for your last birthday, then you were the star of the playground that afternoon, giving everybody a chance to play with it. Good times.
Your company is growing. Like, a lot. And your team of recruiters is working their collective fingers to the bone in the effort to fill all of the seats you have open. Thing is, it’s just not enough. For every seat you fill, it seems like 3 more become available. Add to the confusion the proliferation of job boards and recruiting platforms that seem to come online every day and it can be difficult separating the wheat from the chaff.
Fresh on the heels of our piece for tech workers, welcome to Job Hunt 2020: creative edition! There will be some overlap here, because, well, there’s overlap in the best practices associated with any job hunt in today’s market.
The job market is changing. If you’re currently in the market for a new position, this may not come as much of a surprise. What might, however, is the expanding impact the new candidate-centered focus is having on the global job market overall. For recruiters today, it’s all about the candidate’s skill set, as they often find themselves with more positions than quality applicants to fill them.